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Leadpages Features

Bold features to build your business
Advertising
Automatic Facebook pixel tracking
When you create a Facebook or Instagram Ad inside Leadpages, your Facebook Pixel is placed automatically—making it easy to track your results and optimize your ads.
Facebook & Instagram Ad Builder
Easily create, launch, and manage Facebook and Instagram Ads that perfectly match your Lead Page. The Facebook tracking pixel is automatically placed for you.
Message-match ads to pages
Create a consistent campaign with Facebook and Instagram Ads that are pre-populated with your landing page's content. Then customize each ad to fit your needs.
Builder
5 Free sub accounts
Stay organized and share access with your team or clients by setting up sub accounts linked to your main account.
99.9% Uptime
Powered by Google's App Engine, Leadpages delivers both reliability and speed, keeping your content in the hands of your audience.
Automatic saving
Rest assured that your work will always be saved inside the Leadpages Builder thanks to automatic saving that triggers every time you make a change.
Custom & hidden form fields
Track and pass along any data you desire to your email service or CRM through pre-populated hidden form fields.
Custom social media preview
Add and customize your Lead Page's Open Graph tags so you can have more control over how your content displays on social media networks.
Device-specific preview
Preview your content across different device screen sizes so that you can easily optimize how your content displays on desktop, tablet, and mobile.
Digital file hosting & delivery
Use the built-in Lead Magnet Delivery System to automatically email digital files and 'opt-in bribes' whenever a new subscriber joins your list.
Duplicate & edit
Have a great site, Lead Page, alert bar, or pop-up? Save time by copying and customizing your content without having to start from scratch.
Easy drag-and-drop interface
Just drag, drop, click, and type to customize your website, landing page, and opt-in forms. No coding or high-tech skills required.
Fast page load speed
Increase conversions and improve user experience with industry-leading page load speeds that leave competitors in the dust.
Image library
Easily upload, remove, and manage your favorite images and graphics inside your account's image library.
Lead backup/CSV download
In the unlikely event that an integration should experience downtime, our system stores a backup of all your opt-in data and you can always easily download a .CSV file of your collected leads.
Lead gen form builder
Easily drag and drop a form onto a webpage, Lead Page, pop-up, or alert bar, choose your fields, customize your design, and connect your integrations.
Lead notifications
Don't have an email service yet? Set up automated notifications to get new subscriber data sent straight to your inbox.
Lead routing
Connect your opt-in forms to as many integrations as you like and route leads to multiple tools, such as your email service provider and CRM software.
Mobile responsive pages
Rest assured that all of our website, landing page templates, pop-ups, and alert bars are designed to be mobile-responsive, so you can view them easily on any device.
Online sales & payments
Make sales and deliver digital products from any webpage, landing page, or pop-up with Leadpages Checkouts powered by Stripe.
Page grouping
Organize your landing pages by campaign or client by adding color-coded labels to create content groups.
Revert to last published version
Easily revert to the last published version of your page in case you want to scrap your edits and go back to whatever you’ve already published.
SEO-friendly pages
Optimize your webpages for organic search with easy-to-edit metadata fields and a wide range of SEO-friendly templates.
Unlimited page publishing
Create and publish an unlimited number of landing pages and web pages, then publish them on your free Leadpages domain or on a website you own.
Unlimited traffic & leads
Grow your business without limits on page views, web traffic, and lead collection so you never have to worry about paying more for your success.
Tracking and third-party analytics
Benefit from built-in analytics for all of your pages, pop-ups, and alert bars. Or, you can also use third-party analytics or tracking code.
Widgets
Add functionality to your webpages, Lead Pages and pop-ups with a variety of widgets including countdown timers, video, text, images, Calendly, OpenTable, and more.
Conversion Tools
10 Opt-in text campaigns
Use SMS text messaging to make it easy for your audience to opt in to receive a digital file or subscribe to your email list. (Leaddigits®)
Clear campaign ROI
Forget spreadsheets, guesswork, and digging for data. Get a detailed picture of each campaign's performance, so you can see what's working (and do more of it).
Email trigger links
Easily engage your existing subscribers by including one-click trigger links within your emails (Leadlinks®), which seamlessly sign users up to specified events or subscriber lists.
Exit-intent pop-ups
Trigger your pop-up to appear when visitors move their mouse in a way that indicates an intent to leave the page (like toward the upper right corner of the browser window).
Real-time analytics
Unlike other platforms, we update your analytics in real time. That lets you instantly determine if your page is performing well or pause it to ensure you never waste a penny of your advertising budget.
Third-party analytics
Easily paste third-party tracking code, such as Google Analytics and your Facebook Pixel, into your webpages, Lead Pages, pop-ups, and alert bars. Or, use our Facebook Ad Builder and we'll automatically place the Facebook tracking pixel for you.
Unlimited A/B split testing
Optimize your pages for conversions by running A/B split tests on any Lead Page.
Unlimited alert bars
Get your audience's attention without getting in their way with the help of a non-intrusive, mobile-friendly alert bar across the width of any Lead Page or webpage.
Unlimited pop-ups
Create pop-up opt-in forms (Leadboxes®) to capture contact information on any Lead Page or webpage. Add click, exit intent, and timed display triggers.
Design & Templates
Built-in icon library
Easily add and customize icons and graphics to your digital content by selecting graphics from the built-in icon Library.
OpenTable embed widget
Enable visitors to search available reservation times and book a table right from your webpage, Lead Page, or pop-up.
Countdown timers
To add a sense of urgency to your offer, add a countdown timer directly to your webpage, Lead Page, or pop-up. Automatically redirect the visitor to a different page or hide the page section when the clock runs out.
Custom branding
Completely customize every page and pop-up with your brand's unique logo, look, and feel. We'll even keep your brand colors on hand and speed up the building process.
Customizable templates
Choose a professionally-designed, conversion-optimized template and customize it to fit your needs inside our Drag & Drop Builder. No coding necessary.
Design from a blank page
Not the template type? No problem. Simply start your web page or Lead Page from scratch and create any design, pulling in existing widgets and functionality wherever you like.
Global page style settings
Easily customize and change the entire look of your page on the fly with different fonts, colors, and more with page style settings.
HTML & Custom code editing
Add custom HTML, CSS, and JavaScript to the header, body, and footer to fully customize pages and pop-ups with your own elements, styles, and tracking codes.
Keyboard shortcuts
When working with text, save time by using standard keyboard shortcuts to undo changes, format text, and copy/paste your words.
Mobile-responsive templates
Rest assured that all of our templates and digital content are fully mobile-responsive, and automatically optimize for any device screen size.
Calendly embed widget
Display your Calendly appointment calendar and enable visitors to self-schedule a call or consultation right from your webpage, Lead Page, or pop-up.
Social share buttons
Give your visitors an easy way to share your pages on their favorite social media networks. Add sharing options for Facebook, Twitter, and LinkedIn.
Thank-you & confirmation pages
Send people who submit a form to a custom thank-you or confirmation page that beautifully fits your brand.
Device-specific display
To fully customize a section of your page for different devices, easily duplicate sections of your page to create device-specific sections for mobile, tablet, and desktop
Video embed widget
Embed video from hosting sites like Wistia and YouTube directly on your pages and pop-ups.
On-page section links
Create on-page section links to instantly scroll your visitors to specific content on a page.
Education & Support
1-on-1 Quick start call
Meet 1-on-1 with a Leadpages launch specialist who will guide you set up your account so you can hit the ground running.
Free Leadpages Virtual Workshops
Access exclusive virtual workshops and supplement your marketing wisdom with professional insights that just don't get shared anywhere else.
Phone, chat, & email support
Hit a snag? Get friendly help fast when you contact our technical support team via phone, chat and email. Access varies by Leadpages plan level.
Partner Company Discounts
As part of the Leadpages community, you'll have access to a marketplace full of special offers from our trusted partners. Visit leadpages.net/partners to learn more.
Weekly group coaching
Join live Q&A coaching sessions to clear your marketing roadblocks and improve your results. Sessions are taught by Leadpages marketing experts.
World-class tech support
Our (real human) technical support specialists are there to help you every step of the way via email, chat, or phone.
Integrations
40+ Standard integrations
Easily connect your favorite marketing and sales tools and send your leads to your ESP, CRM, webinar app, and more!
Advanced integrations
Send your leads straight to advanced integrations including Hubspot, Marketo, and Salesforce/Pardot.
Major email service integrations
Easily link your favorite email marketing account—whether you use MailChimp, AWeber, ConstantContact, or another tool—to add subscribers to email lists.
Zapier integration
Capture leads with optimized ads & landing pages—then let the data flow to 1000+ Apps through Zapier.
Publishing
Connect your domain(s)
Easily connect and publish your website or Lead Pages on a third-party domain.
Flexible publishing options
Publish pages to your free Leadpages domain or a domain that you own elsewhere.
Free hosting
Securely host your website and/or Lead Pages on a free Leadpages domain, secured with SSL encryption and hosted on an HTTPS address.
Simple WordPress plugin
Easily publish your Lead Pages and pop-ups to any WordPress site with just a few clicks; no DNS record or CNAME setup required. Simply install our plugin and start publishing.
Free Leadpages domain
Don't have a domain or hosting? Use ours! Every account comes with free hosting on a Leadpages domain.
Unlimited publishing to your domain or website
Already have a website? Publish new pages directly to your existing sites and domains. You can even publish directly to your WordPress website.
Security
Automatic SSL encryption
All pages on our servers are secured with SSL and HTTPS protocols. Whether you use your Leadpages domain or connect your own domain, your pages are secure.
Sub account login
Working with clients or team members who require private Leadpages account access? Sub accounts come with their own secure login credentials.
GDPR Compliance
The data you collect with Leadpages is processed securely and in accordance with GDPR requirements. Easily add an active consent checkbox to any landing page or pop-up form.
Site Builder
Drag-and-drop website builder
Leadpages Sites make it easy to create a professionally-looking website without hiring a designer or web developer. No coding or high-tech skills required.
Website preview
Preview your entire website across different devices, including desktop, tablet, and mobile.
Mobile-responsive menu
All Leadpages sites are equipped with 100% mobile responsive menus that adjust to accommodate any device and screen size.
Drop-down menu
Add webpages and arrange them in drop-down sub-menus to keep your content organized.
Drag-and-drop website menu
Easily arrange and rearrange your website's menu by dragging and dropping pages to create primary and sub navigation (drop-down menu).
Integrated conversion tools
Easily manage your website, landing pages, pop-ups, and alert bars within a single account. Maintain consistent branding and avoid the hassle of separate plugins.
Website SEO
Leadpages Sites come with an auto-generated sitemap as well as built-in SEO settings to create meta descriptions and image alt text.
Website templates
Select from a gallery of high-converting website templates, then easily customize your content with our code-free Drag & Drop Builder.
Pre-built add-on pages
Quickly add pages to your website by selecting pre-designed page templates such as an About page, Team page, Event page, Gallery page, and more. Or, start from a blank page and build your own.
Built-in 404 page
Create and publish a custom 404 page to help recover your lost web traffic.
Global website footer
Set a global footer across all pages on your site and easily add icons, links, opt-in forms, and widgets.
Website style settings
Keep your website on-brand and cut down on your build time by setting global website styles such as font styles, favicons, and custom CSS.
Website publishing
All accounts come with the ability to publish a site to a free Leadpages Domain (yourname.lpages.co) plus a set number of connected domains (varies by plan type).