How Being Less ‘Salesy’ Gave Danny Iny a 5-10% Boost in Webinar Conversions

On this episode of ConversionCast, the official LeadPages podcast, Danny Iny of Firepole Marketing tells LeadPages Conversion Educator Tim Paige he increased his webinar conversions 5-10%. . . by being less salesy.

This episode will show you:

  • Why you should rethink how you are positioning your offer on webinars (and how you can position effectively)
  • The one thing you need to change about how you sell on a webinar
  • How to strategically follow up on your offer after a webinar

Listen Below to Discover How Being Less “Salesy” Gave Danny Iny a 5-10% Boost in Webinar Conversions:

Click Here to Learn More About Danny Iny’s Technique for Boosting Webinar Conversions Without “Hard Selling”


  • Very informative podcast.

    I’m not really a fan of high pressure sales, but it really depends on how you frame it. If you frame it in a positive way as in Getting something vs. Losing or missing out on something, it will usually result in a positive outcome.

    Sometimes people need a little push (I mean, help) in making decisions… because they can’t make up their own minds. There’s nothing wrong in helping them arrive at a decision that will ultimately benefit them.

    – C.S.

    • Great point, C.S. That’s something I learned long ago — sometimes you have to be willing to give a little extra push or help persuade someone to take an action. It might feel weird, but if you know that what you’re doing is going to be a positive end result for them, it’s probably worth it.

      That being said, I think the caveat is that there’s a fine line to walk there. Deep down we know if we’re doing something positive or negative, and it’s worth examining it before making a decision.

      Thanks a ton for listening!