Andrew Youderian is the founder of eCommerceFuel and RightChannelRadios.com. At eCommerceFuel, he blogs about growing eCommerce businesses, especially with a focus on smaller, independent shops. He also runs a community for eCommerce entrepreneurs and professionals. Several years ago, he quit his job and started an eCommerce business at RightChannelRadios.com. He also started and recently sold another business called TrollingMotors.net. He’s been running his blog for nearly two years, and has recently launched a podcast.
What You’ll Learn:
- How to determine when to transition from marketing and traffic generation to A/B testing and conversion rate optimization.
- Why you absolutely need to be looking at bottom-line profit instead of sales numbers when evaluating pricing tests.
- The three things you need to be hyper aware of when price testing in an eCommerce environment.
Who Was Mentioned: