On this episode of ConversionCast, the official LeadPages podcast, Chris Brisson (Co-Founder of CallLoop) explains how CallLoop increased Weather.gov’s mobile opt-in rate to 73.4%. CallLoop is a mobile marketing company that provides text messaging (SMS) and voice messaging services that integrate with email service providers and CRMs.
This episode will show you:
- How to get people to easily opt-in to your list without a landing page
- Why text messaging works to build your list
- The steps needed to set up mobile marketing tactics