Facebook Live is new, it’s fun … and it might feel like a waste of time for your business.
Sure, it’s neat to capture the attention of live viewers on a spur-of-the-moment broadcast. But once you turn off the camera, then what? Does it really leave you with any more leads or customers than you had before?
Possibly—if you take one more step that most entrepreneurs don’t seem to have discovered yet. It involves remarketing, and it’s almost too simple.
But first, an extremely quick primer if you haven’t yet had time to explore Facebook Live. I’d also recommend you download our quick-reference guide (updated just this week with new info). Check it out here: