[Tutorial] How to Create a Facebook Landing Page in Minutes (and Drastically Increase Your Conversion Rate)

facebook landing page

Note: This post was originally published in 2013, but we’ve given it an update and added some current examples to keep things fresh. You can still watch Clay’s original video tutorial below. – Shayla Price, Content Marketer

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You log into Facebook, check your notifications … and find that almost all of them are from new fans or customers with comments for your business.

It makes you smile. It might even make your whole day.

And yet it doesn’t necessarily translate into the kind of thriving customer base you need for long-term success. Because some of those Facebook fans never leave Facebook and make it into your business.

Read more “[Tutorial] How to Create a Facebook Landing Page in Minutes (and Drastically Increase Your Conversion Rate)”

Climbing Up the Ladder: The Future of Leadpages (My Most Important Post of 2016)

Note: The offer mentioned at the bottom of this post has expired—but if you’re interested in the past and future of Leadpages, plus a framework for thinking about the progress of your own business, read on.

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Leadpages is a company with a short history but a long past.

A lot of people don’t know this, but the legal entity behind Leadpages is called Avenue 81 Inc.

Avenue 81 Inc. has owned pretty much everything that Tracy and I have done (including Leadpages) during our online entrepreneurial careers.

And on paper, at least, Avenue 81 Inc. was founded in January of 2009.

But it was started much earlier than that. It was started when I was about 6 months old.

Read more “Climbing Up the Ladder: The Future of Leadpages (My Most Important Post of 2016)”

[Cofounder Update] How We Just Lost $1M + The Hardest Product Decision We’ve Ever Made

Note: This is the story of how we lost $1M right after acquiring Drip and (what feels like) the hardest business decision I’ve ever made.

About two weeks ago, Leadpages officially acquired Drip.

It’s been one of the best decisions we’ve ever made. Period.

And a number of decisions we made post acquisition have also been easy.

Read more “[Cofounder Update] How We Just Lost $1M + The Hardest Product Decision We’ve Ever Made”

Announcement: Leadpages Has Acquired Drip (Our Favorite Marketing Automation Tool)

Today we’re announcing that we’ve acquired Drip. Drip is a world-class marketing automation and email platform.

If you want the details (well, at least some of them), here’s the full press release. (I was going to assert that we “aqui-partnered with” Drip, but the last thing we all need is another made-up word from the startup world.)

Here’s a peek at Drip’s workflow builder:

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